by David Carleton | Apr 8, 2020 | covid19 strategy
Over the last few weeks, I’ve spoken to many dealers across the USA and Canada about Covid19, how it is affecting their business and what strategies they are deploying to communicate with their customers and continue to drive sales. In addition, I have reviewed dozens...
by David Carleton | Mar 24, 2020 | corona virus strategy
I know your probably feeling a little “beat up” these days but, no matter what products you sell, how high the retail price, what part of the country you live in or how your local economy is being affected, people are still buying – houses, cars,...
by David Carleton | Oct 3, 2019 | Chatbots
When you look at your current inbound and outbound Internet marketing strategies it probably includes a mix of pay-per-click (PPC) like Google AdWords and Facebook Ads. If you’re more aggressive, you might also be using video marketing, blogging, e-mail newsletters,...
by David Carleton | Sep 24, 2019 | Push Notifications
What is Web Push Notification Marketing? Push notification marketing is an advertising, communication and re-engagement strategy that will let dealers send messages to customers and through clickable browser notifications even when they are not on your website...
by David Carleton | Jan 5, 2019 | Chatbots
What are Chatbots? Chatbots are interactive software programs that can be used to automatically engage with messages they receive. Depending on how you set them up, Chatbots can be programmed to respond the exact same way same way each time they are engaged or to...
by David Carleton | Oct 1, 2018 | Internet Marketing for Spa and Pool Dealers
The key to success in marketing is connecting potential customers with the right product, in the right place, and at the right time. If you’re reading this article, you are about to gain a sizable advantage over the competition. In fact, with what we’re about to show...
by David Carleton | Apr 7, 2015 | hot tub marketing
Local Business Marketing Strategy – The Lost Art of Great Customer Service – https://LocalBusinessMarketingSuccess.com. 5 Free Ways to Never Lose a Customer. Small Business Marketing, Internet Marketing, San Diego Local Business Marketing Consultant....
by David Carleton | Sep 10, 2014 | hot tub marketing
David Carleton, a leading Pool and Spa Dealer Internet Marketing Consultant recently expanded by opening up a second office located in Portland, Oregon. “Our business, Spa Pool Marketing Success was created specifically for the pool and spa industry. Our mission is to...
by David Carleton | Apr 9, 2014 | Hot Tub Dealer Internet Marketing, Internet Marketing for Spa and Pool Dealers
Due to the many changes occurring in the pool, spa and sauna industry, dealers and builders that do not adapt their Internet marketing strategies may not survive. “Let’s face it, no one expected the economic downturn to last as long as it has so many pool, spa and...
by David Carleton | Oct 16, 2013 | Internet Marketing for Spa and Pool Dealers
Google Local Carousel In June, Google launched Carousel for local results. For those of you who have watched the migration from Maps to Places to Plus, this seems to be the latest iteration. In addition, to Carousel, many of you probably already noticed that Google...
