by David Carleton | Apr 8, 2020 | covid19 strategy
Over the last few weeks, I’ve spoken to many dealers across the USA and Canada about Covid19, how it is affecting their business and what strategies they are deploying to communicate with their customers and continue to drive sales. In addition, I have reviewed dozens...
by David Carleton | Mar 24, 2020 | corona virus strategy
I know your probably feeling a little “beat up” these days but, no matter what products you sell, how high the retail price, what part of the country you live in or how your local economy is being affected, people are still buying – houses, cars,...
by David Carleton | Oct 3, 2019 | Chatbots
When you look at your current inbound and outbound Internet marketing strategies it probably includes a mix of pay-per-click (PPC) like Google AdWords and Facebook Ads. If you’re more aggressive, you might also be using video marketing, blogging, e-mail newsletters,...
by David Carleton | Sep 24, 2019 | Push Notifications
What is Web Push Notification Marketing? Push notification marketing is an advertising, communication and re-engagement strategy that will let dealers send messages to customers and through clickable browser notifications even when they are not on your website...
by David Carleton | Jan 5, 2019 | Chatbots
What are Chatbots? Chatbots are interactive software programs that can be used to automatically engage with messages they receive. Depending on how you set them up, Chatbots can be programmed to respond the exact same way same way each time they are engaged or to...